Co-located with Technology for Marketing

24 - 25 September 2025
ExCel London

24 - 25 September 2025
ExCel London

Conference Programme 2024

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Cultivating Communities for Marketing Success and Business Growth

18 Sep 2024
The Headline Stage
In today’s competitive market, cultivating a dedicated and engaged community is more crucial than ever for achieving marketing success and driving business growth. This session will delve into the strategies and best practices for building, nurturing, and leveraging communities to enhance your brand’s reach and impact. Featuring insights from industry leaders and successful entrepreneurs, you’ll gain valuable knowledge on how to create meaningful connections with your audience and turn them into brand advocates.
 
What you can expect to take away:
- Learn how to identify, attract, and engage your target audience through various channels and initiatives.
- Understand the direct and indirect ways a strong community can drive sales, customer loyalty, and overall business success.
- Insights from case studies and expert experiences on successful community cultivation and management.
Chairperson
Charles Parkinson, Host - The How I Became Podcast
Speakers
Jamelia Donaldson, Founder & CEO - TreasureTress
Benazir Barlet Batada, Former - Cadbury at Mondelez
Sarah Fuller, Former Multichannel Marketing Director - Nando's

With thanks to our sponsors & partners...