Co-located with Technology for Marketing

24 - 25 September 2025
ExCel London

24 - 25 September 2025
ExCel London

Content Hub

 

The latest insights and cutting edge news on evolving tools, trends, and technology to help you exploit new opportunities in the future of eCommerce.  

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  • The ever-evolving world of eCommerce and marketing has seen transformative shifts this year. Here's what stood out in 2024.... 
  • So, Black Friday – Was It Any Good?

    12 Dec 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    Black Friday 2024 showed positive revenue growth, marking the first uplift since 2020, but traffic remained subdued, dampening the overall success. Year-on-year comparisons were skewed due to the timi ...
  • November 2024 in Marketing and eCommerce

    25 Nov 2024 Lily Tokmantseva, Head of Marketing & Content - eCommerce Expo, Technology for Marketing and IMRG
    Bite-size updates on what happened in marketing and eCommerce this month, to keep you ahead of the curve and inform your campaigns.
  • How to Grow Your Small Business on TikTok and Instagram with Ramona Gohil, Founder of Rani & Co

    25 Nov 2024 Laura Dazon, Senior Content Marketing Executive at CloserStill Media
    In this exclusive interview, we sit down with Ramona Gohil, founder of the feminist jewellery brand Rani & Co. From humble beginnings to TikTok-fuelled success, Ramona shares her journey, insights int ...
  • Black Friday 2024: A Test of Nerve

    25 Nov 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    Retailers are gearing up for the biggest sales event of the year, but with shifting dates and unpredictable shopping habits, it’s a rollercoaster ride. Andy Mulcahy, Strategy and Insight Director at I ...
  • Whisper It…but eCommerce Might Just Be Back

    30 Oct 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    ECommerce has been in the doldrums for a few years now, with negative revenue growth, lower conversion and dips in site traffic becoming an accepted part of market conditions; that has been the post-p ...
  • Mark Adams, senior vice president and general manager of EMEA at eCommerce platform BigCommerce talks to us about the industry trends he was excited to see during the show and the exciting development ...
  • Rosie Bailey, Founder & CEO at AI negotiation platform Nibble, talks about what she found most insightful from the show and the hottest trends driving developments in eCommerce and marketing.
  • Craig Smith, Country Manager UK & Ireland at enterprise commerce platform SCAYLE, shares his insights on the hottest trends in eCommerce and marketing and offers advice for newcomers entering the indu ...
  • Anna Sutton, Co-founder & CEO of data and analytics platform The Data Refinery talks about the challenges eCommerce retailers are facing ahead of peak season and the importance of industry events in b ...
  • Harshal Shah, CEO and Founder of virtual assistant service ECOMVA talks about the trends he found most interesting during the show and his best pieces of advice as we head on into peak season.
  • Hugo Borensztein, Co-founder & CEO of 3D visualisation tool Omi, talks about what he’s most looking forward to from this year’s eCommerce Expo and Technology for Marketing and the advice he’d give for ...
  • Sam Theakston, Director at B2 Agency, discusses what he’s most looking forward to at the events and the critical challenges facing eCommerce retailers ahead of peak season.
  • Eva Palatinsky, Founder and CEO of Globalfy, shares what excites her most in the current eCommerce and marketing landscape and the top advice for newcomers to the fields.
  • Meet Zaria Parvez, the mastermind behind Duolingo's viral social media success, who grew their TikTok from 50K to over 11M followers. Discover how she transformed Duolingo into a social-first brand, c ...
  • Lucas van der Schalk, CEO at circular plastics solution provider Corplex highlights the biggest trends and challenges within eCommerce and marketing and what’s exciting him the most in those industrie ...
  • We spoke to Dorota Wróbel, Chief R&D at digital marketplace G2A on what she’s looking forward to most about the show and the importance of bringing the community together at the event.
  • Is The Future of eCommerce Looking a Bit Brighter?

    10 Sep 2024 Andy Mulcahy, Strategy and Insight Director, IMRG
    If you are a regular reader of this column, you’ve probably gotten used to the updates often containing news that don’t paint a great picture of eCommerce performance. But I’m just the messenger! I ca ...
  • Gavin Warwick, European Partnership Manager at supply chain software provider SmartFreight explains what’s exciting him about the industries today as well as the trends helping shape the future.

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